September 1, 2025
Is Your Legal or Financial Services Practice Long or Short?
In professional services marketing — whether for law firms, accountants, mortgage brokers, or financial advisors…
August 22, 2025
Leveraging AI to Create Amazing Client Experiences
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'm Dan Toombs, right now, I’m hearing the same thing over and over: AI is…
April 3, 2025
Don’t Buy a Law Firm CRM in 2025
Should You Buy a CRM for Your Law Firm in 2025? If I were answering…
March 20, 2025
These Law Firm Marketing Trends You Must Know
If you're still marketing your law firm like it's 2024, I have some blunt news…
March 12, 2025
Why Your Law Firm Can’t Get Out of Its Own Way
Meredith Belbin's Death Reminds Us Why Your Law Firm Can't Get Out of Its Own…
February 28, 2025
Preparing for the AI Storm: How Law Firms Can Navigate Disruption Using the Three Horizons Model
Let me begin, as I always do, with some straight talk. The legal industry is…
February 28, 2025
Why Your Law Firm Marketing is Dead in 2025
By now, you’d know that I believe good law firms grow with a strategy-first approach—everything…
February 19, 2025
Why Your Law Firm Is Like All the Others
Here’s the hard truth—your law firm isn’t different. And no matter how hard you try,…
February 12, 2025
What Most Law Firm Marketing Agencies Won’t Tell You
Most law firms approach marketing with one goal: more leads, more cases, more revenue. But…
February 4, 2025
Slater & Gordon Nail Distinctiveness with Ads
Now you know that I talk a lot about the importance of distinctiveness as…